As a product lead or startup founder, you’re constantly told to solve a real problem and build what people want. But how can you know if you’re on the right track?

Woman looking at an app on a smartphone
Photo by freestocks

As a product lead or startup founder, you’re constantly told to solve a real problem and build what people want. But how can you know if you’re on the right track?

There are lots of UX research methods out there: user interviews, surveys, focus group discussions, etc. …

A mobile business assistant for MSMEs

What is TallyAssist? And, why we thought a mobile business solution for MSMEs was needed?

Beginning of 2020, Akash and I got excited to solve a problem for MSMEs aka micro, small, and medium enterprises. From our personal experiences of working with MSMEs, or with family businesses in our close circles, we realized that most MSMEs that we know we’re not able to make sense…

While big data is disrupting enterprises, how can small data with new-age technologies of machine learning, artificial intelligence, etc. disrupt small businesses? Read along!

Photo by Stephen Dawson on Unsplash

Rahul (name changed) is a hardware manufacturer, and his company manufactures memory products such as Pen Drive, RAM, etc. He saw the computer revolution coming in the 2000s and made a decent living out of it. As his business grew, he started implementing an ERP (the de facto business software)…

Richa Verma

Parallel | Restat.co | Atlan | SocialCops | IDinsight. Passionate about design, data, and tech. The more complex a problem, the more fun it is to solve!

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